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Commercial GTM Strategist, Partnerships

Wellhub
United States$85k–$95kPosted Jul 30, 2026
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Commercial GTM Strategist, Partnerships

Wellhub United States

Commercial GTM Strategist, Partnerships

Wellhub United States 1 week ago 52 applicants

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Your wellbeing, our mission. Join a company shaping a healthier world.

GET TO KNOW US

At Wellhub we're revolutionizing workplace wellness. Our platform connects employees worldwide to the best partners for fitness, mindfulness, therapy, nutrition, and sleep—all in one simple subscription. Headquartered in NYC with team members in Europe, North America and South America, we’re on a mission to make every company a wellness company.

We believe work should be fulfilling, inspiring, and balanced. Here, you’ll find a team that values wellbeing, collaboration, and different perspectives, where passion and creativity push boundaries to create real impact. Your contributions will help shape a healthier, more balanced world for you and millions of people globally.

Join us in redefining the future of wellbeing!

THE OPPORTUNITY

We are hiring a Commercial GTM Strategist, Partnerships to join our US National Partnerships Team.

This is a high-impact, foundational role where commercial strategy meets modern AI execution. You will serve as the operational and strategic bridge connecting our National Partners with internal Finance, Legal, Product, and Ops teams to expand our supply footprint and drive deal efficiency across North America.

Because the landscape of supply-side partnerships is constantly evolving, there is no legacy blueprint here—you will be responsible for actively designing and writing the playbook. Sitting at the center of commercial expansion, your mission is to leverage AI-driven workflows, data modeling, and structured frameworks to scale our partner ecosystem, optimize complex contract terms, and deliver net revenue savings.

YOUR IMPACT

  • Build 0-to-1 Commercial Frameworks: Transform bespoke, one-off partner negotiations and account management workflows into standardized, repeatable GTM playbooks that accelerate network coverage across North America.
  • Fuel Commercial Strategy & Deal Mechanics: Proactively model complex partner performance data to equip account leads with the insights needed to negotiate contract amendments, structure creative value-exchange proposals, and capture net savings.
  • Architect AI & Automated Workflows: Design and deploy AI-driven solutions (prompt engineering, automated summaries, workflow scripts) to eliminate operational bottlenecks, track program success, and increase team bandwidth.
  • Bridge Cross-Functional Execution: Act as the strategic connective tissue connecting our national partners to internal Finance, Legal, Product, and Ops teams to secure buy-in and fast-track GTM initiatives.
  • Agile Commercial Experimentation: Drive rapid pilots and workflow iterations to continuously improve core partnership metrics (network expansion velocity, partner retention, and yield savings).
  • Live the Mission: Inspire and empower others by genuinely caring for your own wellbeing and your colleagues. Bring wellbeing to the forefront of work, creating a supportive environment where everyone feels comfortable taking care of themselves and finding work-life wellness.

Who You Are

  • You bring 5+ years of professional experience in B2B Partnerships, Commercial Strategy, GTM Operations, or Business Development, including 3+ years of experience taking supply-side programs from 0 to 1 (building playbooks, launching new partner categories, or structuring expansion deals).
  • You possess a deep understanding of B2B partnership mechanics, deal structures, and go-to-market execution. You naturally evaluate opportunities through an ROI lens—focused on how an automated workflow or data model directly drives network expansion, unit economics, or cost savings.
  • The 0-to-1 Pioneer who thrives when handed a complex, open-ended challenge in a fast-paced environment. Rather than requiring a rigid onboarding manual, you have the operational maturity to audit messy processes, research modern solutions, and build scalable systems from scratch.
  • You don't just pull numbers; you turn raw data into compelling commercial narratives that help account teams navigate high-stakes negotiations, model deal terms, and anticipate contract risks before they arise.
  • You have hands-on experience leveraging AI prompt engineering (Claude, Gemini, ChatGPT) and modern CRM tools (Salesforce) to manipulate data, automate routine tasks, and build lightweight productivity tools.
  • You excel in the "grey areas" of complex accounts, building trust across Legal, Finance, and Ops through transparent communication, structured frameworks, and reliable follow-through

We recognize that individuals approach job applications differently. We strongly encourage all aspiring applicants to go for it, even if they don't match the job description 100%. We welcome your application and will be delighted to explore if you could be a great fit for our team. For this specific role, please note that 5+ years of professional experience in B2B Partnerships, Commercial Strategy, GTM Operations, or Business Development—including at least 3+ years of experience taking supply-side programs from 0 to 1 (building playbooks, launching new partner/client categories, or structuring expansion deals) are mandatory requirements.

What We Offer You

With thoughtful benefits, emotional wellbeing resources, and a culture that empowers you to take ownership of your role and your wellbeing, we create an environment where you can thrive in all dimensions of your life.

In New York, California, Colorado, Massachusetts, and Washington, the annual base salary range for this role is $85,000 -$95,000 The base salary range for other locations may vary. Actual base salary will be dependent on geographic location, relevant experience, skills, qualifications and/or other job-related factors. In addition to base salary, this role is eligible to participate in either our annual bonus plan or a sales incentive plan, and our performance-based stock option program.

Our Benefits Include

WELLHUB: Free Gold-level membership with access to onsite gyms and studios, digital fitness programs, and online wellness resources for meditation, nutrition, mental wellbeing support, and more! Add up to three family members to your plan, ensuring access to wellness for those who matter most to you.

HEALTHCARE: Health, dental, and vision insurance. Access to telehealth, care concierge, and an Employee Assistance Program.

FINANCIAL WELLNESS: Plan for your future with 401(k) match, short-term and long-term disability, and life insurance.

FLEXIBLE WORK: As a Flexible First company, we offer hybrid and remote options to give you the freedom to work in a way that suits you. The model for this specific role can be discussed with your recruiter and hiring manager. We offer all employees a one-time reimbursement to set up their home office equipment and a monthly work allowance to help cover the costs of working from home.

  • Our US HQ is in New York City. We are currently set up to hire in California, Colorado, Connecticut, Florida, Georgia, Illinois, Massachusetts, Missouri, North Carolina, New Jersey, New Hampshire, New York, Pennsylvania, South Carolina, Tennessee, Texas, Utah, Virginia, Washington, and Wisconsin.

FLEXIBLE SCHEDULE: Flexibility for us isn’t just about where we work—it also means being able to shape how and when we get things done. Together with their leaders, employees define schedules that align with their time zones, team needs, and personal routines.

PAID TIME OFF: We know how important it is to take time away from work to recharge. Employees receive a minimum of 25 days PTO per year with an additional day for each year of tenure (up to 5) in addition to annual holidays (including an extra holiday on your birthday!)

PAID PARENTAL LEAVE: Welcoming a new child is one of the most special moments in your life. Take the time to be present and enjoy your growing family. We offer up to 12 weeks 100% paid parental leave to all new parents. For parents giving birth, we offer up to 18 weeks paid leave and a ramp-back period to return part-time while you get settled.

CAREER GROWTH: Access world-class platforms, participate in interactive sessions, build your personalized development roadmap, and explore internal opportunities. We focus on continuous learning and feedback to support your journey toward personal and professional success.

CULTURE: You’ll join a team of passionate people who come together to break boundaries, support each other, and create a meaningful impact in workplace wellness. We win together, building trust through open communication and a culture where every perspective matters. Learn more about our shared culture and values here.

And to get a glimpse of life at Wellhub… Follow us on Instagram @lifeatwellhub and LinkedIn!

Wellhub was named a Top Sales Team of 2025!

This is a recognition of the collaboration and impact we create together every day. Ready to be part of a team that’s making a real difference? Read more about the award here.

Diversity, Equity, and Belonging at Wellhub

We aim to create a collaborative, supportive, and inclusive space where everyone knows they belong. At Wellhub, we welcome and celebrate your authentic self.

Wellhub is committed to creating a diverse work environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, sex, gender identity or expression, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status, or any other basis covered by appropriate law.

Our commitment to inclusion also extends to how we recognize and reward our people. We’re proud to be Syndio Fair Pay Certified, reflecting our ongoing dedication to equitable and fair pay practices across our global team. Read more about it here.

See below for the annual base salary range for this role, which applies to New York, California, Colorado, Massachusetts and Washington. The base salary range for other locations may vary. Actual base salary will be dependent on geographic location, relevant experience, skills, qualifications and/or other job-related factors. In addition to base salary, this role may also be eligible to participate in either our annual bonus plan or a sales incentive plan, and our performance-based stock option program.

Annual Base Salary Range

$85,000—$95,000 USD

  • Seniority level

    Mid-Senior level

  • Employment type

    Full-time

  • Job function

    Business Development and Sales

  • Industries

    Wellness and Fitness Services

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