Product Manager (CG/MKT2) _ MA

• Full-time
• Legal Entity: Bosch Automotive Aftermarket (China) Co., Ltd. Shanghai Branch

Company Description

Do you want beneficial technologies being shaped by your ideas? Whether in the areas of mobility solutions, consumer goods, industrial technology or energy and building technology - with us, you will have the chance to improve quality of life all across the globe. Welcome to Bosch.

Job Description

• Product Strategy & Portfolio Management: Develop, maintain, and execute a multi-year product strategy. This includes supplier scouting for new opportunities, defining the product roadmap, and managing the overall health of the portfolio.
• Product Lifecycle Management: Manage the complete product lifecycle. You will be responsible for the strategic introduction (releasing) and discontinuation (phasing out) of products to optimize the assortment and profitability.
• Commercial Ownership & Business Case Development: Drive the commercial success of the product line. This includes the calculation and creation of compelling business cases for new products, defining pricing strategies, and monitoring financial performance against targets.
• Market & Customer Requirements: Act as the voice of the customer. Gather and analyze market intelligence, competitor activities, and fulfill customer requests by translating them into clear product specifications.
• Packaging Development: Lead the development of innovative, sustainable, and market-compliant packaging in collaboration with design agencies, suppliers, and internal quality and engineering teams.
• Cross-Functional Leadership: Serve as the central point of contact, closely working together with and leading cross-functional teams to ensure project success.
• Performance & KPI Monitoring: Define and track key performance indicators (KPIs) for your product lines, such as revenue, market share, and profitability, using data to drive informed decisions.

Qualifications

• Bachelor’s degree in Business Administration, Marketing, Engineering, or a related field.
• 3+ years of experience in product management, product marketing, or business development, preferably in a B2B or B2C environment.
• Specific knowledge of automotive fluids, coolants, additives, or car care products.
• Proven ability to develop product and marketing strategies and effectively communicate recommendations to executive management.
• Strong analytical skills with a data-driven approach to decision-making.
• Excellent communication, presentation, and interpersonal skills, with the ability to influence cross-functional teams without formal authority.
• Proactive, self-driven, and able to manage multiple projects simultaneously in a fast-paced environment.
• Business-fluent in Chinese & English.

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