Digital Marketing Manager

Role responsibilities

Lead the end-to-end creation and strategy of short-form video content for TikTok, Reels, and Shorts to drive brand awareness. Focus on founder-led storytelling, community engagement, and converting views into a high-converting waitlist and early adopter community.

Requirements

Candidates must have a proven track record of success with short-form video algorithms and a portfolio demonstrating organic viral growth. An entrepreneurial mindset and a genuine passion for micro-mobility and urban transportation are required.

Key skills

Short-Form Video Production, TikTok Strategy, Instagram Reels, YouTube Shorts, Content Creation, Growth Marketing, Community Building, Influencer Marketing, Lead Generation, Storytelling, Organic Growth, Viral Mechanics

Keywords

Micro-mobility, Growth Hacking, TikTok, Instagram Reels, YouTube Shorts, Lead Generation, Content Strategy, Urban Transportation, Equity, Sweat Equity, Micro-influencers, Reddit, Consumer Tech, Waitlist Growth, Organic Outreach