Head of Product Marketing

Head of Product Marketing LocationLondonEmployment TypeFull timeDepartmentMarketing📍 London (Hybrid – 2 days in office, 3 days remote/wfh or office if you prefer!) Two in five people in the UK rent their homes. At Goodlord, our mission is to be the gold standard platform for renting - simplifying complexity across agents, landlords and tenants.We’re looking for a Head of Product Marketing, reporting directly to our Marketing Director, to lead and evolve our product marketing function as we scale our multi-product platform.Whether you are an established Head of Product Marketing looking for your next challenge, or an experienced Senior/Lead PMM with proven line-management experience ready to take your first step up, we'd love to hear from you.note: this role is focused specifically on Product Marketing craft - positioning, launches, enablement and GTM execution - rather than broader demand generation, brand or marketing strategy ownershipYou’ll:Lead and develop a team of 3 Product Marketing Managers, establishing Product Marketing as a trusted strategic partner across the businessLead platform-level go-to-market execution and help evolve our GTM strategy as we continue to scale - ensuring product launches translate into measurable commercial outcomesPartner closely with Product leadership to shape roadmap direction through market insight, customer understanding, and competitive intelligenceDefine and evolve differentiated positioning across a regulated, multi-stakeholder platformEmbed structured competitor and market intelligence, ensuring Sales and Product teams are equipped to win in priority segmentsStrengthen cross-functional alignment across Product, Sales, and Marketing, building scalable operating rhythms and raising the bar for launch and enablement excellenceWe’re looking for someone who:Brings deep B2B product marketing experience within technology and/or regulated environmentsHas experience leading and developing Product Marketing Managers and is excited by the opportunity to grow and shape a Product Marketing function.Has partnered effectively with Product leaders to influence roadmap and commercial directionIs confident translating complex product capabilities into clear, differentiated market positioningHas owned high-impact launches with clear accountability for pipeline and win-rate impactBalances strategic clarity with hands-on delivery and operational disciplineWhy you'll love being a GoodlordianAside from the role, the people, our culture and our mission, we have some other things that make Goodlord a pretty awesome place to be. Here’s a few favourites amongst Goodlordians (check out our careers page for more info).Grow with Goodlord: your development is important to us, that’s why we are Great Place to Work - certified. Have a goal in mind? Share it with us so we can use some of our annual development fund to support it. We guarantee you’ll learn loads and develop both personally and professionally!Your well-being matters: bi-weekly coaching with Sanctus to provide Goodlordians with a safe place to talk and support your mental health25 days holiday (plus UK Bank holidays) plus 1 day per full holiday year up to 32 days: We believe regular breaks are essential for well-being and we encourage (some may say expect!) all Goodlordians to take full advantage of their annual leave entitlement.Supporting your family: we offer Goodlordians of all genders a generous 3 months of fully-paid time off to look after their new arrivalsOur team: we’re an energetic, sociable, and talented bunch who are super passionate about what we do and determined to make a difference. We’re all in it together, we learn from each other, we’re genuine and we don’t have time for politicsWhat’s next?If you’re ready to help us on our mission to be the gold standard platform for renting, then click apply (2-3 minutes)!A full job spec is available on request.Goodlord wants applicants from all backgrounds and walks of life; we are an equal...