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Celery- GTM Engineer
Marketing & Sales
Tel Aviv, Israel
Full-time
Description
📌 Location: Tel Aviv, Israel💼 Reporting to: Head of SalesAbout CeleryCelery is a top tier VC-backed B2B fintech startup on a bold mission to transform the financial industry. Our AI platform optimizes financial processes by scraping data from various sources, identifying errors like payroll discrepancies, optimizing revenue, and more. We're not just eliminating manual work; we're helping companies save millions and dramatically improve their margins and profits. If you're ready to make a significant impact and grow with us, let’s talk.The OpportunityCelery grew significantly over the last 12 months. We now have a real GTM motion and we're building the engine that takes it further. Not patching together tools. Not adding headcount to do manual work. Building a fully automated, AI-native machine across both sales and marketing.This is a founding role. The first GTM Engineer at Celery. You'll own the architecture end to end - from how we find and enrich prospects, to how we sequence them, create engagement, prepare for every meeting, and follow up after it. If it's repetitive, you'll automate it. If it's manual, you'll eliminate it.You won't be supporting sales and marketing. You'll be building the infrastructure that makes both possible.ResponsibilitiesTop-of-funnel engineBuild and own the prospect identification, enrichment, and segmentation workflow - using Clay, Apollo, Zoominfo and LI Sales NavigatorDesign AI-driven, personalized outbound sequences that move prospects from first touch to booked meeting with minimal manual input from the BDR teamDevelop lead scoring logic that routes the right accounts to the right people at the right timeAccount-based revenue workflowAutomate the full meeting lifecycle: pre-meeting research, preparation materials, and post-meeting follow-up - so reps walk into every call fully briefed and leave every call with materials already out the doorBuild systems that auto-generate meeting assets - briefs, presentations, scripts, and follow-up content - tailored to the account and the stageKeep HubSpot clean, automated, and reflecting reality without manual CRM entryDesign sequences that adapt based on deal stage, persona, and engagement signalsGTM infrastructure and operationsOwn the GTM tech stack - you'll inherit a starting set of tools and are expected to evaluate, add, and replace as the role evolvesBuild dashboards that give leadership real visibility into pipeline health and funnel performanceRun continuous A/B testing on messaging, channels, and sequences - with data, not gut feelWhat Success Looks LikeFirst 90 daysMore qualified meetings booked with less manual effort from BDRsA working LinkedIn engagement engine running in the backgroundMeeting prep materials being generated and sent automatically before and after every callHubSpot clean, automated, and accurateOngoingDirect, measurable impact on pipeline generation and deal progressionSales and marketing operating faster with the same - or smaller - teamA GTM infrastructure that becomes a competitive advantage for Celery's growth
Requirements
2+ years of experience in a GTM, revenue operations, sales engineering, or growth engineering roleHands-on experience with outbound and automation tools - Clay, Apollo, LI Sales Navigator, CRM tools and AI platforms (Claude, GPT, etc.)Familiarity with AI agent frameworks and LLM-powered automation - this is a core part of how we build, not a future skillYou default to no-code and low-code solutions, and can write light Python or JavaScript when no tool existsYou think in systems - you see a manual process and immediately think about how to remove itBias toward action: you build fast, test fast, and improve based on dataStrong communication - you can work closely with sales and marketing and...
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