Director, Product Management

Director, Product Management Product Management New York, New York Remote - New York Apply Description Position at Everyday Health - Consumer The OpportunitytheSkimm, a part of Everyday Health Consumer, is hiring a Director, Product Management. This role sits at the center of theSkimm’s biggest opportunity: transforming a highly trusted brand and massive audience into deeper, more personalized engagement — and ultimately, sustainable business value.  You’ll be the connective tissue across the product ecosystem and the champion of making every user interaction feel intentional, valuable, and unmistakably Skimm.  We’re looking for a strategic, user-obsessed Director, Product Management to own the end-to-end customer journey across all Skimm surfaces: newsletters, website, and the app. Your mission: build a seamless, connected experience that moves millions of millennial women from first touch to habit-forming engagement, and turns that engagement into measurable revenue growth, stronger retention, and long-term business value. This is a full-time position reporting to the VP of Product, with close collaboration across Marketing, Lifecycle Optimization, Design, Engineering, and Content teams.   This role is hybrid with the successful candidate working out of the NYC office 1-2 days per week at the direction of the manager. Key Responsibilities:Identifies the real customer problems we need to solve — and turns them into opportunities that drive audience and revenue growth.  Maps what should happen at every step of the user journey to help people progress with clarity and confidence.  Pinpoints where our surfaces (email, site, app) need improvements to reduce friction and unlock engagement.  Ships the right solutions — quickly — by deciding what to build, refine, or retire in service of aggressive performance and business goals.  Defines and owns how we measure success through user behavior, product usage, conversion, and retention — and holds teams accountable to delivering meaningful outcomes.  Ultimately you will drive how users discover value, deepen their relationship with the brand and content, and ultimately convert into loyal and engaged users. If you love driving engagement, crafting smarter triggers, and turning insights into features that drive real behavior change, you’ll thrive here.   What You’ll Do  Own the customer journey from first impression to long-term loyalty  Define, optimize, and continuously evolve the user flow across newsletters, web, and the app.Build a cohesive strategy that accelerates activation, engagement, and retention  Own our short and long term product roadmaps for our portfolio of products and services and the systems which drive those experiencesEnsure continued audience-facing improvements, compliance, and security across our suite of products wrapped in an experience that continuously delights consumers and contributes to the growth of the organization  Manage stakeholder communications. Set and continually manage expectations.  Understand and identify the best partners in our space and work with cross-functional teams to connect our vision with those partners  Author use-cases and user stories and build shared understanding  Provide clear vision and scope documentation, use cases, workflows, wireframes, design requirements, and other materials needed to support product creation and refinement  Drive cross-surface product experiences  Partner across the organization to connect disparate surfaces into one clear ecosystem  Build the “glue” between surfaces — smarter content discovery, personalized triggers, cross-promotions, onboarding, and lifecycle nudgesLead experimentation & insights  Develop and run a roadmap that is driven by qual and quant insights  Dig into data and user signals to identify friction points and breakthrough opportunities  Champion a culture of learning, constant iteration, and clarity around what moves the funnel  Shape how...