Creative Strategy Analyst

Our Purpose

Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.

Title and Summary

Creative Strategy Analyst

Creative Strategy Analyst
(4–6 years' experience | Agency, Marketing or Research Background)

Overview

The Creative Strategist is part of the Advisors Creative Desk (ACD), the creative powerhouse of Mastercard Advisors.

This role supports the development of insight-led creative strategies for clients across different industries and markets. Working closely with Senior Creative Strategists, the Creative Strategist plays a hands-on role in research, insight generation, strategic thinking, creative briefing, and client deliverables.

This is an excellent opportunity for someone with strong strategic foundations who enjoys turning research and business challenges into clear creative directions.

Key Responsibilities

Research & Insights

Conduct research on consumers, categories, competitors, brands, and cultural trends

Analyze data and information from multiple sources to identify relevant insights

Support the development of strategic recommendations and creative territories

Stay informed about trends in marketing, creativity, culture, and technology

Strategy Development

Support the development of creative strategies across client projects

Help translate business challenges into clear strategic directions

Contribute to workshops, brainstorms, and strategic discussions

Collaborate with Senior Creative Strategists and Creative Strategy Managers on strategic deliverables

Creative Briefs & Storytelling

Develop clear and inspiring creative briefs

Help build strategic narratives and client presentations

Translate research and insights into simple, actionable recommendations

Support briefing sessions with internal creative teams

Collaboration

Work closely with creatives, account teams, project managers, and consultants

Participate in client meetings and presentations

Collaborate across international and multidisciplinary teams

Contribute positively to team culture and ways of working

All About You

4–6 years of experience in creative strategy, communications planning, brand strategy, marketing, research, or related roles

Experience in creative, advertising, brand, digital, research, or consulting environments

Strong research and analytical skills

Good strategic writing skills, including briefs and presentations

Ability to turn complex information into clear and actionable insights

Strong attention to detail and organizational skills

Comfortable working on multiple projects simultaneously

Collaborative mindset and willingness to learn from senior team members

Fluent English, with strong written and verbal communication skills

Curious about people, culture, brands, and creativity

Corporate Security Responsibility

All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:

• Abide by Mastercard’s security policies and practices;

• Ensure the confidentiality and integrity of the information being accessed;

• Report any suspected information security violation or breach, and

• Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.