This role is for one of the Weekday's clients
Salary range: Rs 1500000 - Rs 2300000 (ie INR 15- 23 LPA)
Min Experience: 3+ years
Location: Bengaluru
JobType: full-time
We are looking for a dynamic and results-driven Brand Partnerships Manager to build, manage, and scale strategic partnerships that drive business growth and revenue. The ideal candidate is a relationship builder with strong commercial acumen, excellent negotiation skills, and a passion for creating high-impact collaborations between brands, creators, publishers, and media partners.
In this role, you will identify new partnership opportunities, develop revenue-generating campaigns, and work closely with internal teams to execute integrated brand solutions. You will play a key role in expanding the company's market presence while ensuring long-term value for both clients and partners.
If you thrive in a fast-paced environment, enjoy storytelling through branded content, and have experience in partnership-led revenue generation, we'd love to hear from you.
Requirements
Key Responsibilities
- Identify, pitch, and secure strategic brand partnerships that align with business objectives and revenue targets.
- Develop customized partnership proposals, sponsorship packages, and branded content opportunities for prospective clients.
- Own the complete partnership lifecycle—from prospecting and negotiations to onboarding, execution, and account growth.
- Drive revenue by building long-term relationships with brands, agencies, media houses, and strategic partners.
- Collaborate with marketing, content, sales, and creative teams to deliver impactful campaigns that meet client objectives.
- Monitor campaign performance, prepare reports, and present insights to internal stakeholders and external partners.
- Negotiate commercial agreements, partnership contracts, and campaign deliverables while ensuring mutual value.
- Identify market trends, competitor activities, and emerging partnership opportunities to strengthen the company's positioning.
- Ensure timely execution of campaigns while maintaining high standards of client satisfaction.
- Represent the organization at industry events, conferences, networking sessions, and client meetings to build a strong partnership ecosystem.
Required Qualifications
- Bachelor's degree in Marketing, Business Administration, Communications, Media, or a related discipline.
- 3–9 years of experience in Brand Partnerships, Business Development, Content Partnerships, Media Sales, Sponsorships, or Strategic Alliances.
- Demonstrated success in driving partnership-led revenue growth.
- Strong understanding of integrated marketing campaigns, branded content, and partnership strategies.
- Excellent communication, presentation, negotiation, and stakeholder management skills.
- Ability to manage multiple partnerships and campaigns simultaneously while meeting business objectives.
Must-have Skills
- Content Partnership
- Revenue Generation
- Brand Partnership
Good-to-have Skills
- Broadcasting Industry Knowledge
- Strategic Partnerships
- Storytelling
Preferred Qualifications
- Experience working with media platforms, digital publishers, OTT platforms, broadcasters, agencies, or creator ecosystems.
- Strong commercial mindset with the ability to identify growth opportunities and convert them into successful partnerships.
- Experience preparing partnership proposals, sponsorship decks, and business presentations.
- Familiarity with CRM platforms, sales reporting tools, and campaign analytics.
- Strong analytical thinking, problem-solving abilities, and attention to detail.
- Self-motivated, collaborative, and capable of working in a fast-paced, target-driven environment.