Sr Manager, Social Media
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Job OverviewThis role exists to make Mint Mobile one of the most creatively distinct and culturally relevant brands on social media. It sets the strategic vision and brand voice for Mint's social presence — translating the brand's bold, witty, and challenger personality into content and campaigns that drive real business results. The role leads a team of campaign managers and content creators, pairing sharp brand judgment with data-driven decision-making to build community, drive awareness, and grow Mint's fanbase across owned and paid platforms. Success is measured by the brand's ability to cut through, earn attention, and convert followers into customers. The work sits at the intersection of creative instinct and strategic execution, with direct influence on how millions of people experience the Mint Mobile brand every day.
Job Responsibilities:
- Inspire, lead, and develop a team of social media campaign managers and content creators — setting a high creative bar, fostering a culture of bold ideas, and driving both individual growth and collective performance
- Architect and own Mint Mobile's social media strategy — defining the brand's voice, channel mix, and content vision across owned platforms, with clear KPIs that connect creative ambition to measurable community growth and engagement
- Partner with paid media teams and external partners to extend Mint's brand storytelling into paid social, ensuring campaigns feel on-brand and are optimized for reach, relevance, and conversion
- Apply sharp brand taste and cultural fluency to greenlight, shape, and direct social campaigns that build Mint's awareness and product consideration through both owned and paid channels — always with a distinct creative point of view
- Translate social strategy, creative concepts, and performance results into compelling narratives for executive leadership — fostering social as a core business driver and shaping how Mint invests in the channel
- Also responsible for other duties/projects as assigned by business management as needed
Education and Work Experience:
- Bachelor's Degree and 7 years of related work experience
OR a combination of education and experience deemed equivalent (Required) - Acceptable areas of study include Communications, Marketing, Business, PR or related field (Preferred)
- 7-10 years Developing & managing complex integrated marketing programs in an agency or corporate environment. (Preferred)
- 4-7 years Leading direct reports in a fast paced, high volume Advertising, Marketing, Communications, and/or Public Relations function for a large corporation or agency. (Preferred)
- Wireless or Mobile experience or heavy knowledge of the space is a plus. (Preferred)
Knowledge, Skills and Abilities:
- Brand Strategy (Required)
- Campaign Management (Required)
- Communication (Required)
- Cross-Functional Project Management (Required)
- Data-Driven Decision Making (Required)
- Leadership (Required)
- Public Relations (PR) (Required)
- Social Media Management (Required)
- Strategic Thinking (Required)
- At least 18 years of age
- Legally authorized to work in the United States
Travel:
Travel Required (Yes/No): Yes
DOT Regulated:
DOT Regulated Position (Yes/No): No
Safety Sensitive Position (Yes/No): No
Base Pay Range: $108,700 - $196,200Corporate Bonus Target: 20%
The pay range above is the general base pay range for a successful candidate in the role. The successful candidate’s actual pay will be based on various factors, such as work location, qualifications, and experience, so the actual starting pay will vary within this range.
At T-Mobile, employees in regular, non-temporary roles are eligible for an annual bonus or periodic sales incentive or bonus, based on their role. Most Corporate employees are eligible for a year-end bonus based on company and/or individual performance and which is set at a percentage of the employee’s eligible earnings in the prior year. Certain positions in Customer Care are eligible for monthly bonuses based on individual and/or team performance. To find the pay range for this role based on hiring location, https://paylookup.t-mobile.com/paylookup?reqID=REQ366081¶dox=1At T-Mobile, our benefits exemplify the spirit of One Team, Together! A big part of how we care for one another is working to ensure our benefits evolve to meet the needs of our team members. Full and part-time employees have access to the same benefits when eligible. We cover all of the bases, offering medical, dental and vision insurance, a flexible spending account, 401(k), employee stock grants, employee stock purchase plan, paid time off and up to 12 paid holidays - which total about 4 weeks for new full-time employees and about 2.5 weeks for new part-time employees annually - paid parental and family leave, family building benefits, back-up care, enhanced family support, childcare subsidy, tuition assistance, college coaching, short- and long-term disability, voluntary AD&D coverage, voluntary accident coverage, voluntary life insurance, voluntary disability insurance, and voluntary long-term care insurance. We don't stop there - eligible employees can also receive mobile service & home internet discounts, pet insurance, and access to commuter and transit programs! To learn about T-Mobile’s amazing benefits, check out www.t-mobilebenefits.com.
Never stop growing!
As part of the T-Mobile team, you know the Un-carrier doesn’t have a corporate ladder–it’s more like a jungle gym of possibilities! We love helping our employees grow in their careers, because it’s that shared drive to aim high that drives our business and our culture forward. By applying for this career opportunity, you’re living our values while investing in your career growth–and we applaud it. You’re unstoppable!
T-Mobile USA, Inc. is an Equal Opportunity Employer. All decisions concerning the employment relationship will be made without regard to age, race, ethnicity, color, religion, creed, sex, sexual orientation, gender identity or expression, national origin, religious affiliation, marital status, citizenship status, veteran status, the presence of any physical or mental disability, or any other status or characteristic protected by federal, state, or local law. Discrimination, retaliation or harassment based upon any of these factors is wholly inconsistent with how we do business and will not be tolerated.
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