Communications and Brand Marketing Development Program - Organic Social Media

Change the world. Love your job.
Social media is one of TI’s most powerful channels for shaping brand perception and driving engagement from key audiences worldwide. As Channel Strategist for Organic Social Media, you’ll define and evolve the strategy for TI’s global organic social channels, influence high-profile content tied to major company initiatives, and drive innovative storytelling and content engagement across social platforms. Your work will elevate TI’s brand and create measurable impact on business priorities — making this a great opportunity to lead global strategy and storytelling at scale.

What You Will Gain from This Role

• Global strategic experience: Shape social media strategy for worldwide audiences.  
• High-impact visibility: Influence content and tactics      that strengthen and elevate our company's reputation.
• Platform expertise: Build deep knowledge of best practices, emerging trends, competitor insights, and innovative formats, and analyze performance across multiple social platforms
• Cross-functional collaboration: Work with brand marketing, communications, content, creative, regional teams and more to deliver cohesive social media programs.

Key Responsibilities

In this role, you’ll combine creativity, strategy, and analytics to deliver a social presence that inspires and engages audiences worldwide:

• Oversee TI’s global organic social media strategy and execution.
• Develop and manage TI’s global organic editorial calendar.
• Advise on strategic channel tactics such as platforms, formats, copy, and visuals to maximize engagement and reach.
• Review and edit social media copy for clarity, platform best practices, and brand tone; write copy as needed.
• Define and track key performance metrics; monitor regularly and use learnings to inform strategy.
• Consult on social strategy for events, company news, culture, thought leadership, and other high-impact moments.
• Serve as primary contact and consultant for regional teams to align global and local strategies.
• Manage publishing processes, tools, dashboards, and stakeholder communication for organic social.
• Leverage tools to enable social monitoring for high-impact campaigns, announcements, tradeshows and other critical moments in time. 
• Stay current on emerging platforms, trends, content formats, and competitor strategies.
• Collaborate with brand marketing, creative ops, and regional teams to deliver cohesive social programs and stories globally.
• Maintain and update social media strategies, best practices and resources for global teams by staying informed with the ever-changing platform capabilities.
• Make data-driven recommendations to create engaging social content for key audiences.
• Work closely with the broader social team to integrate strategies across paid, organic, advocacy, and community management.

The Ideal Candidate

You’re a true social media and content enthusiast—someone who enjoys digging into platform trends and capabilities, understanding the ‘why’ behind content performance, and experimenting with creative content and engagement strategies that inspire our social community. You have a knack for visual storytelling, writing and editing, with the ability to adapt tone and style for different audiences. You’re curious and analytical, eager to learn from performance data, and use insights to make content better every time. Creativity excites you, and you love crafting stories that stand out and capture attention. Most importantly, you’re bold and proactive—ready to take ownership, make clear and confident recommendations, and drive ideas forward. You thrive in dynamic environments, collaborate easily across teams and regions, and are eager to shape TI’s global social presence and influence how millions engage with our brand.

What Success Looks Like

• A clear strategic vision for TI’s organic social channels
• Strong storytelling executed consistently worldwide.
• Increased engagement, reach, and channel contribution to business priorities.
• Scalable global processes with strong regional partnership.
• Continuous learning, testing, and innovation in content and channel strategy.
• Strong collaborative mindset and influence to bring social strategy to life.

Minimum requirements:

• Bachelor’s degree in Marketing, Communications, Journalism, English or related field
• Cumulative 3.0/4.0 GPA or higher
• 1+ year of experience working in social media, marketing, or communications

Preferred qualifications

• Knowledge of digital content strategy and social storytelling
• Copywriting and editing skills 
• Experience creating marketing and communications campaigns 
• Strong attention to detail
• Professionalism and ability to work closely with partner teams and leaders across the company
• Demonstrated ability to quickly learn new systems, tools, and processes
• Strong problem-solving skills and comfort operating in a fast-moving environment
• Ability to manage multiple projects simultaneously and deliver on time