Brand & Content Writing
DrinkPrime
Bengaluru, IndiaContent Developer, Marketing Brand CreativePosted Jun 17, 2026
Marketing
Brand & Content Writing
Bengaluru, Karnataka
Work Type:
Full Time
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Designation: Brand & Content WriterLocation: Bengaluru, KAExperience: 4+ yearsAbout DrinkPrime:DrinkPrime is one of India’s fastest-growing D2C brands, backed by leading investors. Wehave reimagined drinking water, an essential everyday category, for urban India throughtechnology, product innovation, and superior customer experience. With a strong growthtrajectory and ambitious plans ahead, this is an opportunity to join a category-definingcompany at an exciting stage of scale.Job Summary:We're looking for a Content Writer who can blend storytelling, brand strategy, and thoughtleadership to create compelling content across multiple formats and platforms, includingblogs, websites, landing pages, emails, and founder profiles.You'll shape how DrinkPrime communicates with customers through website and landingpage content, build authority through insightful long-form content, and help establish ourfounders as influential voices through strategic ghostwriting on platforms like LinkedIn.The ideal candidate is an exceptional writer who understands audience psychology, cansimplify complex ideas, and knows how different content formats and platforms influenceengagement and perception.Roles & Responsibilities:Content Writing● Create high-quality content across blogs, website pages, landing pages, emails,newsletters, customer communications, guides, and video scripts.● Develop clear and compelling messaging that communicates customer valuepropositions and strengthens the DrinkPrime brand.● Conduct research on industry, consumer, and category trends to create insightfuland credible content.● Incorporate SEO best practices into content to improve discoverability and organicgrowth.● Collaborate with marketing, design, product, and SEO teams to develop contentaligned with business goals.● Edit and proofread content to ensure clarity, accuracy, and consistency.Founder Profiles● Develop and execute content strategies to build the personal brands of DrinkPrime'sfounders across LinkedIn, PR, and other relevant platforms.● Ghostwrite posts, articles, and opinion pieces in the founders' distinct voices.● Understand platform dynamics, content trends, and audience behaviour to createcontent that drives engagement and credibility.● Analyse content performance and refine content themes, formats, and messaging overtime.Pre-requisites● 4+ years of experience in content writing, brand writing, journalism, ghostwriting, or arelated field.● Strong writing and editing skills, with the ability to adapt tone and style fordifferent audiences and platforms.● Experience writing website, landing page, blog, and thought leadership content.● Good understanding of SEO fundamentals and content optimisation.● Familiarity with LinkedIn content, personal branding, and thought leadership.● Strong research skills, attention to detail, and ability to manage multiple projectssimultaneously.
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