Senior Director, Partner Go To Market Management, Americas
People Management Managers deliver success through empowerment and accountability by modeling, coaching, and caring. Model - Live our Culture; Embody our values; Practice our leadership principles Coach - Define team objectives and outcomes; Enable success across boundaries; Help the team adapt and learn. Care - Attract and retain great people; Know each individual's capabilities and aspirations; Invest in the growth of others. Coordinates with cross-category (product/solution areas, industries, partner behavior, and market segment) and cross-discipline teams and partners on strategizing for how a solution/offering will be launched within a go-to-market planning cycle to ensure full-funnel marketing. Ensures marketing plans are robust and looks across partner segments and solution areas to ensure consistency with strategic aims. Ensures training mechanisms are in place to educate partners, team members, and other relevant roles (e.g., PDMs) on compliancy (e.g., acceptable spending), as well as manager-level training or requirements to facilitate compliance learning. Advises and aligns partners on best practices as a recognized domain authority and industry expert. Builds collaborative networks with cross-category and cross-discipline stakeholders to market products and enhance offerings. Builds trust and credibility in existing relationships with internal teams, while applying expertise to cross-category, cross-discipline, and partner teams. Guides team in mapping of accounts with partner solutions and sales plays. Supports team in driving demand generation to build partner co-sell pipeline through solution area sales plays execution and with partner-to-partner (P2P) interactions. Lands and leads the creation of new partner capabilities and opportunities through partner experiences to help provide a competitive advantage and to land key product messages with partners. Leads others in measuring the impact of omni-channel partner experience through a co-marketing and partner standpoint, as well as evaluating return on investment (ROI). Uses domain expertise to provide feedback across diverse partners and customers on how products and processes may be improved to simplify product optimizations and workflow or better serve partners/customers or internal stakeholders. Structures and drives new, multi-dimensional initiatives and product/projects for partners in unexplored areas (beyond current offerings). Bachelor's Degree in Business, Marketing, Business Development, Business Management, Communications, or related field AND 9+ years sales, marketing, or business development experience 7+ years people management experience. Create and orchestrate strategic go-to-market plans; build, develop, and execute sales enablement strategy; drive marketing and partner programs; product marketing; business planning; customer and market analysis; Go-to-Market strategy and execution; end-to-end customer journey, develop insights; or related. 4+ years experience managing and expanding a product/solution portfolio and driving demand generation and pipeline acceleration within a complex (e.g., multinational or matrixed) organization.