Ad Tech Specialist – Ad Tech & Measurement

Back to all rolesAd Tech Specialist – Ad Tech & MeasurementApplyJob detailsMarketing / Marketing StockholmFull-timekr 755,464 SEK - kr 861,228 SEKWhat you will doYou will work at the intersection of paid media, engineering, and privacy to strengthen Klarna’s Ad Tech and measurement foundations. In this position, you will partner closely with Paid Media teams to enable effective campaign optimisation through reliable tracking, high-quality signals, and scalable measurement solutions. You will own and evolve measurement setups, ensure implementations are technically sound and compliant, and act as a bridge between marketing and engineering to solve complex measurement challenges. In practice, you will:• Own and configure Klarna’s measurement and tracking stack, including GA4, Google Tag Manager (client-side and server-side), and server-side event routing• Define clear technical requirements for advertising platform integrations (e.g. Meta CAPI, Google Enhanced Conversions) to enable accurate measurement and optimisation• Validate and debug implementations end-to-end, ensuring events, payloads, and signals meet platform requirements• Ensure consent-aware tracking is correctly implemented and enforced across markets in line with privacy requirements• Act as a technical counterpart to engineering teams, translating marketing needs into precise and implementable specifications• Improve measurement clarity for Paid Media teams by defining what is measurable, reliable, and where limitations exist• Identify gaps in tracking and signal quality, and drive pragmatic improvements or workaroundsWho you are• 4–7+ years of experience in Ad Tech, MarTech, measurement, or related marketing technology positions• Proven hands-on experience with tools such as Google Analytics (GA4), Google Tag Manager (client-side and server-side), and server-side event tracking• Strong understanding of paid media measurement, attribution, and optimisation requirements• Experience working closely with engineers and translating business needs into technical implementations• Solid understanding of privacy, consent management, and operating in regulated environments such as GDPR• Ability to work operationally with data, diagnose issues, and improve signal quality without reliance on a dedicated analyst• Experience with advertising platform integrations such as Google Ads or Meta Ads, including features like Enhanced Conversions or Conversions APIAwesome to have• Experience with mobile measurement and attribution (e.g. AppsFlyer or similar MMPs)• Background in high-growth digital environments such as fintech, e-commerce, marketplaces, or gaming• Experience with first-party data activation or CDPs• Familiarity with incrementality testing or ROI measurement approaches• Ability to simplify complex Ad Tech concepts for non-technical stakeholdersPlease include a CV in EnglishCurious to learn more about Klarna and what it’s like to work here? Explore our career site!Upload your resume to autofill the applicationUploadFirst name *Last name *Email *Dial codePhone numberLinkedIn profile *Please upload your resume (preferably as a PDF file) *Click or drag file to uploadSupported file format: .PDF; Maximum file size: 10.49 MB; Maximum file: 1;Mandatory Are you currently based in the location the job is posted in? *YesNoAre you legally authorised to work in the location where this position is based? *YesNoWill you now or in the future require sponsorship for employment authorization or visa status in the location this position is based? *YesNoAI disclaimerThis application process may use AI-enabled systems to support candidate evaluation based on factors such as experience, technical skills, and qualifications. All processing is carried out in accordance with applicable data protection, AI governance, and labour laws. Human oversight is maintained at all stages, and final hiring decisions are made by people. Personal data submitted as part of this application is not used to...