Senior Digital Marketing Specialist

Role responsibilities

Collaborate with brand and technical teams to execute high-performing digital marketing campaigns within budget. Use data-driven insights to optimize performance and support the development of junior marketing staff.

Requirements

Requires at least three years of relevant experience and proficiency with Google Ads and Google Ads Editor. A bachelor's degree in marketing or a related field is recommended.

Key skills

Digital Marketing, PPC, Display Advertising, Video Advertising, Google Ads, Google Ads Editor, A/B Testing, Data Analysis, Campaign Optimization, Budget Management, Performance Reporting, Multi-location Marketing, Microsoft Office, Project Management, Client Communication, Campaign Auditing

Keywords

Digital Marketing, PPC, Google Ads, Google Ads Editor, Display Advertising, Video Advertising, A/B Testing, Campaign Audits, Performance Analysis, Franchise Marketing, Multi-location Marketing, Budget Tracking, Data-driven Insights, Microsoft Office, Analytics Integration, Creative Asset Development, Consumer Services, Performance Tracking, Strategic Goals, Digital Campaigns