Product Marketing Specialist - Early In Career
Purpose of the role
We're looking for a Product Marketing Specialist to help us better understand our customers, support product launches, and create compelling content that helps bring our solutions to market.
This is an excellent opportunity for someone at the start of their career who is interested in product marketing, market research, customer insights, and working closely with Product, Sales, Marketing, and Customer Success teams.
Purpose of the role
We're looking for a Product Marketing Specialist to help us better understand our customers, support product launches, and create compelling content that helps bring our solutions to market.
This is an excellent opportunity for someone at the start of their career who is interested in product marketing, market research, customer insights, and working closely with Product, Sales, Marketing, and Customer Success teams.
What You'll Be Doing
- Research market trends, competitors, and customer needs.
- Help build customer profiles and buyer personas.
- Gather and analyse customer feedback to identify opportunities and challenges.
- Support win/loss analysis and customer insight projects.
- Assist in developing product messaging and value propositions.
- Help communicate product benefits in a clear and engaging way.
- Support product launches and go-to-market activities.
- Create and maintain product presentations, sales materials, and customer-facing content.
- Support the production of case studies, blogs, webinars, and marketing collateral.
- Help ensure consistent product messaging across different channels.
- Work closely with Product, Sales, Marketing, and Customer Success teams.
- Support projects that improve customer experience and product adoption.
- Contribute ideas and insights that help drive product and business growth.
Market & Customer Research
Product Marketing Support
Content & Sales Enablement
Cross-Functional Collaboration
What We're Looking For
- Strong written and verbal communication skills.
- Curious and analytical mindset with an interest in understanding customers and markets.
- Ability to organise work, manage multiple tasks, and meet deadlines.
- Comfortable working with data and drawing simple insights from information.
- Strong attention to detail and willingness to learn.
What Success Looks Like
- Delivering clear and useful customer, market, and competitor insights.
- Supporting product launches and go-to-market activities with well-organised materials.
- Creating simple, effective sales and marketing content that explains product value.
- Building strong working relationships across Product, Sales, Marketing, and Customer Success.
- Continuously developing product marketing knowledge, confidence, and commercial understanding.