Brand Sales Specialist Intern – Entry Level Sales Program 2027

Introduction

At IBM, technology creates value when it helps organizations solve meaningful business challenges. As an Entry-Level

Brand Sales Specialist, you will create demand, build trusted client relationships, and connect customers with IBM

solutions across AI, data, automation, cloud, and infrastructure. This role combines consultative selling, digital

engagement, customer success, and ecosystem collaboration while helping you build a foundation for a career in

technology sales and client leadership.

IBM’s Sales Internship Program culture will set you up for positive impact and success, whilst ongoing development will continually advance your skills. Our sales environment is

collaborative and experiential.

Part of a team, you’ll be surrounded by bright minds - always willing to help- as you apply passion to work that will compel our clients to invest in IBM’s products and services.

Your role and responsibilities

• Create demand and identify new opportunities within assigned accounts, territories, and offering portfolios.

• Engage and qualify prospective clients through phone, email, social media, video outreach, events, marketing

programs, and other digital selling channels.

• Develop and maintain an active pipeline by uncovering expansion opportunities, renewals, upgrades, modernization

needs, and customer lifetime value opportunities.

• Participate in discovery conversations to understand customer business objectives, priorities, challenges, success

criteria, and buying needs.

• Position IBM value propositions as a trusted advisor by aligning brand offerings to customer goals, industry trends,

and measurable business outcomes.

• Collaborate with Technology Sellers, Technical Specialists, Customer Success Managers, Account Executives,

Business Partners, Marketing, and Ecosystem teams to progress opportunities and support successful deal

execution.

• Communicate IBM technology value clearly to business and technical stakeholders through presentations,

proposals, account plans, and business storytelling.

• Use digital and AI-powered sales techniques, customer data, market insights, and customer data, market insights, and contemporary offering knowledge

to improve engagement strategies and achieve strategic brand outcomes.

Required technical and professional expertise

• Actively Enrolled: Registered undergraduate or graduate university student.

• Seeking a Bachelor’s or Master’s degree completed by start date in Business, Communications, Computer Science,

Information Systems, Software Engineering, Computer Engineering, Data Science, Cybersecurity, Information

Technology, Mathematics, Engineering, Business Technology, or a related field.

• Strong interest in technology, business development, consultative selling, and solving client challenges.

• Excellent written, verbal, interpersonal, and presentation skills.

• Analytical thinking, curiosity, adaptability, and a customer-focused mindset.

• Ability to collaborate across teams and communicate with both business and technical audiences.

• Interest in learning IBM technologies, brand offerings, competitive landscapes, industry trends, and digital selling

tools.

Preferred technical and professional experience

• Leadership experience through student organizations, athletics, volunteer work, competitions, or community

involvement.

IBM is committed to creating a diverse environment and is proud to be an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender, gender identity or expression, sexual orientation, national origin, caste, genetics, pregnancy, disability, neurodivergence, age, veteran status, or other characteristics. IBM is also committed to compliance with all fair employment practices regarding citizenship and immigration status.