Marketing Lead

Marketing Lead LocationSF Bay Area; New YorkEmployment TypeFull timeDepartmentCommercialCompensation$160K – $225K • Offers EquityThe posted range represents the typical compensation range for this role in the San Francisco Bay Area. We consider a variety of factors including qualifications, experience, and location to determine compensation. Additional benefits are shared as part of the job posting. If your compensation expectations are outside the range, we encourage you to still apply. We take a tailored approach to ensure that our compensation can be accomodative to candidates.About LuminaiHealthcare operations have always depended on people to bridge the gaps that technology couldn't. It relies on complex manual work to carry out critical internal processes, yet most health systems don’t have enough resources to properly automate these tasks, leaving them stuck in outdated, labor-intensive SOPs.Luminai structures the chaos, automates the manual handoffs, and deploys end-to-end workflows across every system, providing the integrated intelligence layer to improve processes over time. By delegating to autonomous AI systems those mission-critical workflows that previously expended valuable human time, Luminai allows doctors and administrators to do what they do best: Focus on Patients.We've raised $60M in funding, including our recent Series B led by Peak XV Partners (formerly Sequoia India), with participation from healthcare-focused Define Ventures and continued support from General Catalyst and Y Combinator. We're backed by some of the best investors in Silicon Valley, including Kevin Weil (Chief Product Officer at OpenAI), Arash Ferdowsi (co-founder of Dropbox), Katie Stanton (former VP Global Media, Twitter), and CEOs of companies such as Flexport, Notion, Front, Ramp, and Twitch.Our team is in-office 4 days a week (Monday - Friday, Wednesday optional WFH) in either San Fransisco, California or New York, New York.About the RoleWe're looking for a Marketing Lead to bring Luminai to market with a differentiated story, from first customer interaction to platform adoption and scale.As the first marketer at Luminai, you'll work with product, eng, sales, and customer success to deeply understand our product, customers and technical differentiators, then translate that into clear, credible value propositions. Alongside the founding team, you'll ensure every touchpoint - from ads to website to events, from first call deck to pricing conversation - reflects Luminai brand and values.This role demands precision, craftsmanship, and a builder's mindset. You'll be setting the tone and building first principles for the culture and structure of our marketing team which will scale with our rapidly growing company.What You’ll DoDevelop and own Luminai’s core product messaging, positioning, and value propositions across use cases and customer segmentsDeeply understand Luminai’s product, architecture, and AI systems in order to explain how and why they workTranslate complex technical capabilities into clear, accurate narratives for operators, technical stakeholders, and executivesPartner closely with Product and Engineering to stay aligned on roadmap, capabilities, and tradeoffsCreate foundational sales assets including a first call deck, pricing deck, and other materials to support your deal cycleExplore and develop digital go-to-market channels such as webinars, demo videos, and other scalable content to drive inbound interestBuild early enablement for Sales and Customer Success including talk tracks, technical explanations, and objection handlingSynthesize customer feedback, deployment learnings, and sales insights into sharper positioning and product directionHelp define ICPs, personas, and use cases based on real customer behavior and outcomes, not abstract theoryEnsure consistency and clarity across product launches, customer conversations, and external messagingDocument and develop customer stories into compelling content (case...