Demand Generation Manager – France & Southern Europe (f/m/d)

Skip to main contentEnglishEnglishBack to all jobsDemand Generation Manager – France & Southern Europe (f/m/d)Hybrid - Paris, France, Remote - FranceFull-timePermanent employeeApply for this jobYour missionWe are building a regionally aligned, revenue-driven GTM organization where each market owns its pipeline and ARR targets.The Demand Generation Manager (f/m/d) for France & Southern Europe will own the end-to-end pipeline generation strategy and execution for the region.This role is responsible for:Driving pipeline and revenue growth in France & Southern EuropeLeading all regional demand initiatives (ABM, field, campaigns)Acting as the central orchestrator of GTM efforts in the regionThis is a high-ownership, highly hands-on role combining strategy, execution, and cross-functional leadership.This is a hybrid role based out of our Paris hub.In this role you will1. Own Regional Pipeline & ARR TargetsOwn pipeline generation targets for France & Southern Europe (in close alignment with Sales)Be accountable for: Pipeline volume and quality & contribution to ARR.Translate global strategy into a clear regional plan.2. Lead Regional GTM Strategy & ExecutionDefine and execute the regional demand strategy across: ABM (mid-market / enterprise), field marketing (events, roundtables, local activations) & campaigns (integrated, multi-channel).Ensure all activities are: ICP-focused, aligned with sales priorities & measurable in pipeline impact.3. Act as the GTM OrchestratorWork as one team with: Regional Sales & BDRs.Align on: Target accounts, campaign priorities & pipeline gaps.4. Execute Hands-On Across ChannelsPlan and run events (from concept to execution).Build and launch campaigns.Write campaign messaging and landing page content.Set up and manage campaign assets (with support where needed).From strategy to execution - you are expected to operate end-to-end.5. Drive ABM & Upmarket MotionPartner with Sales and BDRs on: Target account selection & account-level strategies.Execute: Personalized campaigns, account-specific activations & high-touch engagement strategies.6. Measure & Optimize PerformanceTrack: Pipeline generated, conversion rates & campaign ROI.Continuously optimize: Channel mix, messaging & execution.Partner with GTM Ops to ensure: Clean tracking & clear attribution.What you need to be successfulMust be located in FranceNative French + strong English5–8+ years in B2B SaaS demand generation / growth rolesDeep understanding of the French and Southern European marketStrong experience in: Field marketing (events), ABM & campaign execution.Experience working closely with sales teams.High ownership (thinks like a GM of the region).Strong executor (able to get things done independently)What Success Looks Like within 6–12 months:Strong, predictable pipeline generation in France & Southern Europe (or at least France)High alignment between marketing, BDR, and salesEffective ABM and field motion driving upmarket growthMeasurable contribution to ARRClear visibility into what works and scalesWhat’s in it for you?Attractive OTE: Competitive base plus variable, and meaningful stock options.Unlimited annual leave: Plenty of time off to recharge.Annual company summit: Meet the whole team at our yearly summit in inspiring locations across Europe (check out the video from our last summit).Team “Bursts”: Opportunities to collaborate with your team in person.Home office support: Financial contribution to set up a comfortable, productive home office.Learning & development: Annual budget for coaching, certifications, and conferences.About usAt deskbird, we empower companies worldwide to navigate the complexities of hybrid work. Our people-centric software enables employees to easily coordinate office schedules, book desks, and collaborate more effectively. For admins, we provide powerful insights and analytics to optimise office operations. As one of the fastest-growing SaaS startups, we are a team of diverse talent from 22 nationalities, with...