Hourly Pooled - BI Digital Webmaster, Student Media
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JOB TITLE:
BI Digital Webmaster
JOB PURPOSE:
Lead Student Media's digital publishing operations by managing online platforms, social media channels, and multimedia content to maximize audience engagement and user experience. This position oversees digital content strategy, website management, analytics, and cross-platform publishing while collaborating with editorial and broadcast teams to ensure timely, engaging, and optimized delivery of student-produced content across all digital channels
ESSENTIAL DUTIES AND RESPONSIBILITIES:
Manages all digital publishing platforms and online media operations including Facebook, YouTube and Instagram
- Oversees website updates, digital formatting and user experience management
- Manages social media strategy across Facebook, Instagram and YouTube
- Oversees multimedia integration including video, livestreams, graphics, and interactive content
- Monitors audience analytics, engagement trends, SEO, and digital growth metrics
- Coordinates scheduling and publication of digital content
- Collaborates with editorial and broadcast teams to optimize content for online audiences
- Attend weekly meetings with the Supervisor and Student Staff.
- The editor is required to work in the office no less than 20 hours each week. The times must be posted and followed. At least 10 of the 20 hours must be between 8 a.m. and 5 p.m. Monday through Friday.
- Serve as a direct line to adviser, sales manager, production coordinator, and business manager when the coordinator is unavailable.
- Serve as a contact person with Communication and Journalism Department.
- Other duties as assigned.
MINIMUM QUALIFICATIONS:
- Must be a currently enrolled University of Wyoming student with a minimum 2.5 GPA.
- Experience with website content management systems and digital publishing platforms.
- Demonstrated experience managing social media accounts for an organization, publication, or comparable project.
- Knowledge of digital content strategy, social media best practices, and audience engagement techniques.
- Familiarity with multimedia content including video, photography, graphics, and livestreaming.
- Basic understanding of SEO, web analytics, and digital performance metrics.
- Strong organizational, communication, and time management skills.
- Ability to manage multiple projects, meet deadlines, and work effectively in a fast-paced environment.
- Ability to work collaboratively with students, staff, and faculty in a professional and respectful manner.
- Must be available to start work Aug. 24, 2026.
DESIRED QUALIFICATIONS:
- Previous experience in student media, journalism, communications, marketing, or a related field.
- Experience using website platforms (e.g., WordPress or similar CMS), social media management tools, and analytics platforms.
- Experience with Adobe Creative Cloud, Canva, or similar multimedia production software.
- Experience creating or managing digital marketing campaigns or audience growth initiatives.
- Demonstrated leadership, supervisory, or project management experience.
- Knowledge of AP Style and digital journalism best practices.
- Experience analyzing audience data and using metrics to improve content performance.
REQUIRED APPLICATION MATERIALS:
Complete the online application. The department additionally requests candidates upload the following document(s) for a complete application:
- Cover letter
- Resume or C.V.
WORK LOCATION:
On-campus: This position provides vital support to campus customers, and the successful candidate must be available to work and perform essential job functions on campus, understanding our location is at 7,220 feet above sea level.
HIRING STATEMENT/EEO:
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. In compliance with the ADA Amendments Act (ADAAA), if you have a disability and would like to request an accommodation to apply for a position, please contact us at 307-766-2377 or email jobapps@uwyo.edu.
ABOUT LARAMIE:
The University of Wyoming is located in Laramie, a charming town of 30,000 residents nestled in the heart of the Rocky Mountain West. The state of Wyoming continues to invest in its only 4-year university, helping to make it a leader in academics, research, and outreach with state-of-the-art facilities and strong community ties. We invite you to learn more about Laramie by visiting the About Laramie website.
Located in a high mountain valley near the Colorado border, Laramie offers both outstanding recreational opportunities and close proximity to Colorado’s Front Range and the metropolitan Denver area. Laramie’s beautiful mountain landscape offers outdoor enjoyment in all seasons, with over 300 days of sunshine annually. For more information about the region, please visit http://visitlaramie.org/