Segment Marketing Lead, Strategic Sales Group and Commercial Contracting & Strategy

Your responsibilities will include: Develop and execute multi-year segment marketing strategies to drive growth and market share for both the Strategic Sales Group (Surgical Endoscopy, Multi-Disciplinary Therapies and Capital Management Teams) and the Commercial Contracting & Strategy organization. Collaborate with CCS leaders on GPO / Contract Strategy & Activation Collaborate with CCS leaders on Contract Pull-Through & Compliance by owning marketing strategy to drive contract pull-through across IDNs and health systems, ensuring contracted products are adopted at the facility level. Collaborate with CCS leaders on IDN / Health System Engagement by designing and executing account-based marketing strategies targeting priority IDNs and health systems aligned to contract coverage and growth opportunity. Support Strategic Accounts teams with: System-specific opportunity assessments, Tailored engagement plans to drive system-wide adoption, and Develop marketing programs that support system standardization initiatives and multi-site conversions Coordinate with other Segment Marketing Leads to ensure alignment and communication across US Sales Channels. Bachelor's Degree Minimum of 8 years of experience within healthcare/medical device industry in a commercial role (i.e downstream marketing or sales) Understanding of: Healthcare contracting structures (tiers, compliance, admin fees), and Supply chain, and procurement decision-making Strong financial acumen and analytical skills Strong written and verbal communication skills Demonstrated success in leading cross-functional teams Presentation skills and executive presence This is a field-based position that requires frequent domestic travel Previous Corporate/Strategic Accounts IDN sales experience within the medical device/healthcare industries Direct experience supporting or working with: GPO contracts and processes, IDNs / health systems, Contract pull-through or access-driven initiatives Storytelling expertise Ability to work and thrive in a cross functional matrixed Division with various key stakeholders Ability to lead through others and influence without authority