Senior Product Marketing Manager, Docs

Senior Product Marketing Manager, Docs LocationHub - San FranciscoEmployment TypeFull timeLocation TypeHybridDepartmentEngineering, Product, Design, and MarketingCore MarketingCompensationZone 1Base Pay: $171K – $205KSuperhuman offers a dynamic hybrid working model for this role. This flexible approach gives team members the best of both worlds: plenty of focus time along with in-person collaboration that helps foster trust, innovation, and a strong team culture.About SuperhumanGrammarly is now part of Superhuman, the AI productivity platform on a mission to unlock the superhuman potential in everyone. The Superhuman suite of apps and agents brings AI wherever people work, integrating with over 1 million applications and websites. The company's products include Grammarly's writing assistance, Docs collaborative workspace, Mail's inbox management, and Go, the proactive AI assistant that understands context and delivers help automatically. Founded in 2009, Superhuman empowers over 40 million people, 50,000 organizations, and 3,000 educational institutions worldwide to eliminate busywork and focus on what matters. Learn more at superhuman.com and about our values here.The OpportunityThe Docs product is in the middle of a fundamental transformation, becoming AI-native within the Superhuman platform. This is a 0-to-1 moment: new products, new positioning, new audiences, and a new competitive narrative to build. As a Senior Product Marketing Manager on the Docs team, you'll own the full product marketing lifecycle for these products as they evolve, from partnering with PMs and designers to shape what gets built, to defining how it gets positioned and launched, to driving adoption and growth in a market where Notion, Airtable, Google, and Microsoft are deeply entrenched. You'll be the connective thread between product, marketing, sales, and customer success, making complex AI-powered products feel clear and compelling to everyone from individual users to enterprise buyers. This role offers the chance to define how Superhuman wins in one of the most competitive categories in productivity software, working in a collaborative, idea-driven culture where creativity and learning are encouraged.In this role, you will:Partner deeply with product managers and designers, participating in discovery and roadmap conversations and bringing customer, competitive, and market insight that shapes product priorities and direction.Develop and own positioning and messaging frameworks that work across self-serve, team, and enterprise audiences, connecting individual product capabilities to the broader Superhuman suite narrative.Define and execute go-to-market strategy for new features and products across the roadmap, including launch tiering, customer-facing content, enablement materials, and cross-functional coordination.Drive adoption and retention strategy in partnership with lifecycle and growth teams, using product data and usage signals to identify activation gaps, improve onboarding, and accelerate time-to-value.Stay sharp on the competitive landscape and apply competitive and market insights to positioning, messaging, and sales-facing assets, while proactively surfacing relevant insights to product and GTM teams.Build and maintain the customer evidence pipeline, including case studies, proof points, and usage-driven narratives that strengthen the product story and enable the sales team.Collaborate with solutions marketing on enterprise positioning and sales plays, and with customer success and community teams on adoption and feedback loops.QualificationsHas 5+ years of experience in product marketing at a B2B SaaS or productivity software company, with experience owning a product area across multiple launch cycles.Has demonstrated ability to partner with product and design teams, influencing roadmap decisions with customer and market insight, not just marketing what's already been built.Has experience defining go-to-market strategy and personally...