Marketing Operations & Campaign Manager

Marketing Operations & Campaign Manager LocationSan FranciscoEmployment TypeFull timeLocation TypeHybridDepartmentGo-To-MarketMarketingVoice AI that resolves, not transfers.Most phone systems trap callers in menus and scripts. Vapi is the platform for deploying voice agents that know your business and can listen, adapt, and resolve in minutes.The numbers: 1 billion calls. 1 million developers. 10x enterprise ARR growthThe customers: Amazon Ring, ServiceTitan, New York Life, Intuit, Kavak, and thousands more, from YC startups to the Fortune 500The news: a $50M Series B led by Peak XV Partners, with Bessemer Venture Partners, Kleiner Perkins, M12 (Microsoft's Venture Fund), Y Combinator, and our earlier backers. Total raised: $72MWhy We’re Hiring This Role:Voice AI is exploding, and our GTM motion needs to match. We need someone who can build the systems that find, enrich, and convert the right developers and businesses before our competitors even know they exist.Our data stack is powerful but underleveraged. You'll unlock it. What You’ll Do:HubSpot platform ownershipOwn workflow and email operations in HubspotOwn email deliverability: monitor domain reputation, bounces, and spam complaints; govern send frequency across teamsLifecycle and nurture executionSupport behavioral trigger workflows, onboarding sequences, and nurture tracks by segmentCollaborate with RevOps on the segmentation taxonomy (ICP tiers, personas, verticals, lifecycle stages)Maintain lifecycle stage definitions (MQL/SQL/etc.) and monitor stage-to-stage conversion to flag where leads stallSurface engagement signals (webinar attendance, high-intent page visits) to and maintain high-intent alertsCampaign operationsRun pre-launch QA as a gated process: UTM/link checks, rendering tests, list validation, and suppression logicOwn webinar and event operations end-to-end - registration, attendance tracking, post-event automation - and conference lead capture (badge scan → upload → routing → follow-up) against a defined turnaround SLAKeep campaign data clean and consistent across Hubspot and Salesforce so downstream reporting can be trustedReporting and attribution supportMaintain funnel dashboards and stage-conversion reporting; run the recurring marketing-sales funnel reviewOwn campaign performance reporting and stakeholder requests, building self-serve dashboardsKeep HockeyStack inputs clean and surface attribution outputs into team reportingKeep campaign influence visible on opportunities, so pipeline reporting reflects marketing's contribution Who You Are:5+ years of experience in campaign management, marketing operations, revenue operations, or a related function at a high-growth company with an agent-forwardFluency in UTM structures, attribution models, and campaign tracking best practicesExcellent analytical skills - you're comfortable in spreadsheets, can write basic SQL, and know how to find signal in noisy dataHave built or prototyped AI-powered workflows using LLM APIs, Claude Code, etcDeep in Hubspot - you use it for more than list pulls; you know the API and how to extract data programmaticallyComfortable in Salesforce - you can maintain database hygiene, and wire up CRM integrationsObsessed with data quality - enrichment rates, match rates, and hygiene aren't metrics you track, they're things you lose sleep overFast and autonomous - Vapi moves quickly, and you'll prioritize ruthlessly How We Work:Build something worthy of love - Craft matters. We aim to build products and experiences customers genuinely love, not just tolerate.Commit and follow through - We finish what we start and build trust by being people others can count on.Why not today? - We value urgency and momentum. The fastest path to customer value usually wins.Seek raw input - We go directly to customers, data, and teammates instead of relying on summaries or assumptions.It’s our problem - We operate as one team. We share credit, own mistakes together, and support each other when things get...