Segment Development Manager - Retail

Eaton’s ES AMER NAS division is currently seeking a Segment Development Manager - Retail. This is a remote role that will sit within the United States. ## What you’ll do: The Segment Development Manager in Eaton’s Distributed Infrastructure division is a strategic market development role focused on driving growth within a specific industry segment rather than direct sales. This individual drives Eaton’s go-to-market strategy for the target vertical by developing growth initiatives, building partnerships, providing training, and aligning cross-functional teams to expand Eaton’s presence and revenue in that segment. This role emphasizes market development, vertical-specific growth initiatives, partnership building, and collaboration with product, marketing, and sales teams to tailor solutions for vertical needs. Success is measured by vertical market growth (ex- achieving segment sales targets, increasing customer adoption and market share gains of Eaton’s power management and IT infrastructure solutions), successful execution of strategic programs, and increased customer (end user and channel partner) engagement in the segment. In doing so, the SDM serves as a bridge between the market and Eaton’s internal teams, collaborating with sales, product management, and marketing to tailor solutions and messaging to vertical needs. The SDM serves as a bridge between the market and Eaton’s internal teams, ensuring that customer needs and industry trends in the vertical guide Eaton’s offerings and tactics. Key Responsibilities: * Vertical Analysis, Strategy & Planning: Shape and execute vertical market strategies for Eaton’s Distributed Infrastructure offerings. Conduct market research to identify trends, customer needs, and growth opportunities. * Market Development: Drive campaigns, solution bundles, and thought leadership to grow Eaton’s presence and revenue within segment. Partner with marketing to deliver vertical-focused messaging. * Key Accounts: Build strategic relationships with major customers and influencers. Provide industry expertise to support high-profile deals. Collaborate with partners on joint planning, sales enablement, and co-marketing. Pursue new alliances. * Channel Partnership and Engagement: Strengthen ties with distributors, resellers, OEMs, integrators, and associations. Lead joint planning, co-marketing, and pursue new alliances to expand reach. * Cross-Functional Leadership: Align product management, engineering, marketing, and sales around vertical goals. Share customer insights to guide priorities and execution. * Voice of Customer: Gather market intelligence (emerging trends, customer needs, competitor activity) and translate it into compelling value propositions and sales tools. * Sales Enablement and Support: Provide industry insights, join strategic customer meetings as needed, and create tools and training to help sales capture large vertical opportunities. Sales teams retain quota ownership and final negotiations. * Thought Leadership and Advocacy: Represent Eaton at industry and partner events, contribute to segment content, and build relationships to strengthen Eaton’s reputation as a solution provider. * Continuous Improvement: Monitor trends and adjust strategies to stay ahead, sharing best practices across segments where possible. ## Qualifications: Basic Qualifications: * Bachelor’s degree from an accredited institution * Minimum 5 years of business development, market development or B2B sales experience * Possess and maintain a valid and unrestricted driver’s license * Relocation assistance is not available. Candidate must currently reside in the United States to be considered * Eaton will not consider applicants for employment, immigration sponsorship or support for this position. This means that Eaton will not support any CPT, OPT, or STEM OPT plans, F-1 to H-1B, H-1B cap registration, O-1, E-3, TN status, I-485 job portability, etc. Preferred Qualifications: *...