Marketing Specialist | Full-Time | PPG Paints Arena

Welcome page Returning Candidate? Log back in! Marketing Specialist | Full-Time | PPG Paints Arena Location US-PA-Pittsburgh Job Post Information* : Posted Date 33 minutes ago(7/25/2026 4:29 PM) Job ID 2026-33222 Location Name PPG Paints Arena Category Marketing Type Regular Full-Time Location : Location US-PA-Pittsburgh Job Post Information* : External Company Name Oak View Group Job Post Information* : External Company URL https://www.oakviewgroup.com/ Location : Postal Code 15219 Location : Address 1001 Fifth Ave Job Post Information* : Post End Date 10/23/2026 Oak View Group Oak View Group (OVG) is the global leader in premium live entertainment infrastructure and services, with a platform spanning venue development and end-to-end capabilities across venue management, hospitality, and sponsorship sales. Founded in 2015, the company serves a collection of seven world-class owned venues and a client roster of the most iconic arenas, stadiums, convention centers, music festivals, performing arts centers, and cultural institutions, spanning four continents.  Position Summary This Marketing Specialist position will develop, manage, and execute social media and digital programs to ensure the success of PPG Paints Arena events and social media marketing initiatives. The position will serve as the lead social media specialist and social voice of the venues and be responsible for strategic social media planning and creating and posting all social content. This role will work in lockstep with the venue teams, marketing, sales, events, and booking. In addition, the position will support other arena marketing activities, including the planning and execution of event and venue advertising plans, database marketing initiatives, business development efforts, and content creation. This role pays an annual salary of $52,000-$58,000 Benefits for Full-Time Roles: Health, dental, and vision insurance; 401(k) savings plan; 401(k) matching; and paid time off (vacation days, sick days, and 11 holidays). This position will remain open until October 23, 2026. About the Venue As a leading entertainment venue, PPG Paints Arena is the regional epicenter for athletic events, concerts, and family shows in Western Pennsylvania and home to the NHL’s Pittsburgh Penguins. Responsibilities Manage the venue’s social media platforms and have the opportunity to work on marketing and digital initiatives.Responsible for the on-time rollout of all show announcements on IG, FB, and X as directed.Develop, own and manage the voice of the venue across all digital platforms monitoring sites on an on-going, daily basis including engaging in real-time social media activities during event days, etc.Implement and maintain a social media calendar/strategy.Develop relationships with local influencers and tastemakers.Ideate and create engaging, fresh, and interesting content to grow the venue's social footprint as well as utilize social media to support and reach sales initiatives.Capture engaging, behind-the-scenes content on the day of the event. Create a recap summary and video to share with key stakeholders.Engaging in conversation across social channels with fans, players, artists, local media, etc. while building followers and engaging influencers.Set KPIs and benchmarks to measure the performance of social media channels.Serve as the venue’s lead social media representative, monitoring sites on an ongoing, daily basis.Regularly review progress of public relations and marketing efforts through website and social media analytics.Conduct research to analyze the competitive landscape and customer behavior and create content for marketing campaigns as needed.Monitor and engage in real-time social media activities during events, producing content, and liaising with guest services to lead to providing excellent customer service to patrons online.Serve as on-site marketing department representative for designated events—duties may include...