Growth Marketing Manager

StralaGrowth Marketing Manager LocationSan FranciscoEmployment TypeFull timeLocation TypeOn-siteDepartmentSalesABOUT STRALAWe deliver optimal claims outcomes to insurance companies. Not activity. Not output. Outcomes. Every product decision, operational improvement, and line of code is held to this standard.We are rebuilding claims processing — with the ambition to process every claim in the world. That requires long-term thinking, world-class execution, and people committed to doing things the hard but correct way.THE ROLEWe sell into large, established companies where claims are seen as a cost center and not a strategic business driver. Our buyers are senior, our sales cycles are long, and trust is the currency that moves deals. Growth at Strala is not about volume; it is about precision.We are building a marketing function from the ground up and we need someone who rigorously tracks performance so we can make confident decisions about what to do next. This role owns measurement and experimentation first, with the expectation of some channel execution.This is a role for someone who is rigorously analytical first, and a marketer second. You will build the measurement system that the growth function runs on, and you will be honest about what the data does and does not tell us.WHAT YOU'LL OWNBuild and maintain marketing measurement infrastructure — UTM tracking, CRM source tagging, pipeline attribution, and channel reportingDesign experiments across channels with clear hypotheses, controlled setups, and honest readouts regardless of outcomeReport on marketing performance with intellectual honesty — what is working, what is not, and what we cannot yet concludeAnalyze campaign and events data to surface insights that inform budget allocation and channel prioritizationSupport channel execution, such as LinkedIn campaign set up, as the operational deployment layerDefine and standardize funnel metrics so marketing, sales, and leadership are working from the same definitionsIdentify gaps in our measurement before we spend more money on channels we cannot yet evaluateWHAT WE'RE LOOKING FOR0–3 years of experience in an analytical role — the background matters less than the rigor you bring to itYou start with the data and let it shape your conclusions, not the other way aroundStrong grasp of experimentation design — you know what a clean test looks like and why sample size and control conditions matterComfortable working with marketing analytics tools and CRM platformsIntellectually honest — you are as comfortable reporting a null result as a positive oneClear communicator — you can explain what the data shows and what it does not show to a non-technical audienceComfort with ambiguity — you can make directional recommendations when the data is thin without overstating your confidenceNICE TO HAVEExperience in insurance, finance, or fintechExperience with CRM platforms and marketing automationExperience building measurement infrastructure from scratch rather than inheriting a working systemOUR VALUESAmbition. We want to win and push for the highest standard.Performance. We move fast, think in systems, and make decisions for the long term.Ownership. When we see a problem, we step up and fix it.Spirit. We operate with clarity, optimism, and meritocracy.If you're looking for a role where you can build something real, we'd like to hear from you.Apply for this Job