About the Company
Meraki Labs Venture - (Olympiz) is dedicated to enhancing educational experiences through innovative solutions. Our mission is to empower students and educators by providing high-quality educational programs and resources. We foster a culture of collaboration, creativity, and continuous improvement.
About the Role
The Business Development & Institutional Partnerships role involves identifying, mapping, and engaging prospective educational partners, including schools, private coaching institutes, tuition centres, and government educational bodies. The position focuses on building and nurturing long-term relationships with key decision-makers in the education sector.
Responsibilities
Identify, map, and engage prospective educational partners.
Build and nurture long-term relationships with school principals, administrators, coordinators, educators, coaching owners, and other key decision-makers.
Develop new business opportunities by expanding Meraki Labs' institutional network and market presence.
Plan and execute high-impact outreach initiatives such as:
School workshops and career guidance sessions
Student engagement activities
Parent seminars
Residential society activations
Promotional campaigns and community events
Represent Meraki Labs at education fairs, conferences, exhibitions, networking events, and other promotional platforms to generate qualified leads and enhance brand visibility.
Conduct compelling presentations and demonstrations of Meraki Labs' educational programs, products, and solutions.
Clearly communicate the value proposition, learning outcomes, and competitive advantages to prospective partners.
Collaborate effectively with internal teams, including Admissions, Academics, Operations, Product, and Marketing, to ensure seamless execution of business initiatives.
Generate high-quality enquiries and ensure timely, accurate entry into the CRM system.
Track the complete lead lifecycle and maintain data integrity for effective follow-up and conversion.
Provide regular updates on lead status, conversion funnel, and market insights.
Monitor industry trends, competitor activities, policy developments, and emerging opportunities within the education sector.
Gather market feedback and recommend actionable strategies to improve business performance and customer engagement.
Achieve and consistently exceed assigned business targets and Key Performance Indicators (KPIs).
Ensure compliance with company policies, operational processes, and reporting standards.
Submit periodic activity reports, pipeline reviews, and business performance updates to management.
Qualifications
Bachelor's degree in Business Administration, Marketing, Science, Education, or a related discipline.
Minimum 7-8 years of experience (Market Development Officer / Centre Manager) and 4-5 Years for Business Development Officer in Business Development, Sales, or Institutional Partnerships within the education or EdTech sector, preferably in the Delhi NCR zone.
Proven track record of consistently achieving or exceeding sales and business development targets.
Strong understanding of the K-12 education ecosystem, coaching industry, and institutional buying processes.
Excellent communication, presentation, negotiation, and relationship management skills.
Ability to build credibility and establish trust with educational stakeholders.
Working knowledge of CRM platforms (Salesforce or equivalent) and Microsoft Office Suite.
Highly self-driven, proactive, and capable of working independently as well as within cross-functional teams.
Willingness to travel extensively within the assigned territory.
Language Proficiency: English, Hindi.
Preferred Skills
Master's degree in Business, Marketing, Education, or a related field.
Experience in the EdTech industry or education services.
Existing professional network within schools, coaching institutes, or the education ecosystem.