HO Product Manager Business Banking-HO & SUPPORT-Ho Business Banking
Current Account – NTB Channel Management Lead is key owner of strategy, roadmap and execution in acquiring Business Banking Customers.
Job Role:
- Create and drive strategies across channels to acquire quality current accounts.
- Onboard and Manage various external Ecosystem vendors.
- Drive Various Smartbizz Tools & Platforms.
- Identify low performing channels and support them with various inputs to improve performance.
- Create funnels to help channels with various data points to achieve business targets.
- Competition bench marking on best practices for acquisition and implement the same to achieve business objectives
- Analyze queries/issues received and recommend any changes in process, training, product required.
- Initiate strategies to improve overall current account productivity.
- Strong analytical ability and strong documentation skills
- Collaborate and engage with Various Business Heads, Zonal and Regional Heads and take regular feedback on business proposition, product, and processes.
- Work closely with various stake holders to translate product vision into sales numbers and values
- Identify & resolve strategic issues that may impair the team’s ability to meet strategic, financial & technical goals.
- Regularly initiate channel reviews/meeting to drive business objectives.
Job Requirements:
- MBA from reputed institute with 10+ Years of relevant experience in Business Banking/SME.
- Proficient in Various Data Analytics tools with Analytics Mindset and strong Business Acumen
- Proficient in Power point Presentation.
- Excellence in oral and written communication and channel drive
- Ability to derive strategic insights and ability to read and understand data
- Ability to read consumer behavior and trends.
- Support sales teams across channels for Current Account NTB acquisition.
- Manage acquisition tools, onboarding journeys, and sales enablement initiatives.
- Monitor portfolio quality, activation, and customer engagement.
- Track channel productivity, conversion, and sourcing quality.
- Travel across regions and branches for on-ground insights, understanding RM challenges and customer behavior trends.
- Prepare MIS reports and work closely with the analytics team to generate insights, dashboards, and leadership updates.
- Drive compliance with KYC requirements, vendor governance standards, and internal policies.
- Coordinate with Sales, Product, Operations, Risk, and Compliance teams to drive business objectives.
- Manage channel partnerships and performance improvement initiatives.
KPIs
NTB acquisition growth, account activation, portfolio quality, vendor onboarding and enable digital tools/automation for efficient RM Functioning, training of tools, conduct business review meetings and portfolio profitability.
Qualifications
- MBA/Graduate
Experience
3-5 years of banking experience in liabilities, current account acquisition, portfolio management, sales enablement, team management and channel management.
Key Skills
Current Account & CASA Knowledge, Portfolio Management, Channel Management, Vendor Management, Strategic Thinking & Execution, Stakeholder Management, Compliance Awareness, and Advanced Excel.