This role is for one of the Weekday's clients
Min Experience: 0+ years
Location: India
JobType: full-time
Focus: Makeup + Dermatology + UGC + Micro & Macro
What makes this role exciting?
You’ll drive influencer strategy for a large-scale, multi-SKU launch, working across micro to macro creators and shaping a truly pan-India narrative.
Requirements
What you’ll own:
● End-to-end influencer strategy & execution
● A strong mix of micro, macro & regional creators
● Build and manage a diverse creator network across North, South, East & West India
● Collaborate with agencies and review content before it goes live
● Track performance: reach, engagement, and conversions
We’re looking for someone who:
● Has 1–2 years of hands-on experience in beauty, UGC, or dermat influencer campaigns
● Comes with a strong creator network across India (not just one region)
● Understands regional nuances, language, and audience behavior
● Is both strategic and execution-focused
Must-have skills
influencer marketing
Good-to-have skills
Beauty brands, End to End Influencer Marketing