Digital Marketing Advisor Analyst
Accenture is a leading solutions and services company that helps the world’s leading enterprises reinvent by building their digital core and unleashing the power of AI to create value at speed across the enterprise, bringing together the talent of our approximately 786,000 people, our proprietary assets and platforms, and deep ecosystem relationships. Our strategy is to be the reinvention partner of choice for our clients and to be the most client-focused, AI-enabled, great place to work in the world. Through our Reinvention Services we bring together our capabilities across strategy, consulting, technology, operations, Song and Industry X with our deep industry expertise to create and deliver solutions and services for our clients. Our purpose is to deliver on the promise of technology and human ingenuity, and we measure our success by the 360° value we create for all our stakeholders. Visit us at accenture.com.
Role Summary
The Internal Comms Marcomm Advisor Analyst supports the execution and coordination of internal audiences end-to-end digital marketing initiatives that align with overall marketing objectives. This role is a dynamic professional that has a robust understanding of digital marketing trends, channels, and best practices to effectively assist and coordinate marketing activities. This professional is a doer, a trusted advisor for the senior marketing strategists, someone who acts as a marketing coordinator for the client and our team.
The Internal Comms Marcomm Advisor Analyst has –at least- a C1 English level and is a proactive and detail-oriented professional who thrives in a fast-paced environment. With a strong foundation in digital marketing and exceptional organizational skills, they will play a crucial role in supporting our marketing initiatives and contributing to the success of our loyalty programs.
Key responsibilities:
Act as a trusted advisor and key liaison between senior marketing strategists, clients, and our internal team. Facilitate smooth communication and ensure alignment of marketing strategies and initiatives.
Handle administrative responsibilities including scheduling meetings, managing documentation, and tracking project milestones. Maintain organized records and provide timely updates to relevant stakeholders.
Assist in analyzing marketing data and performance metrics. Generate reports and provide insights to help inform strategic decisions.
Support the execution of loyalty marketing campaigns, including content scheduling, coordination with creative teams, and tracking campaign effectiveness.
Stay informed about current digital marketing trends and best practices to contribute to the development of innovative marketing strategies.
Basic Qualifications
1+ years of experience in multi-channel digital marketing campaigns, ideally in advertising agencies.
1+ years of experience in marketing production environments, coordinating with strategy and creative teams.
High School Degree
English C1
Digitally fluent, with knowledge of multi-channel digital marketing best practices.
Basic project management experience.
Experience with content strategies and understanding of the key performance indicators for each of the main marketing channels.
Experience at a country level in crafting channel marketing tactics.
Experience crafting low to medium-complexity marketing plans and/or programs.
Experience working with Microsoft Office, and project management tools.
Experience in working in an international/multicultural environment.
Preferred Qualifications
Certified in Digital Marketing, high degrees in Digital Marketing and similar.
Certified in PMP, Agile, Scrum, Six Sigma, ITIL, Cobit5 or similar.
University or Technical Degree or Advanced Studies in Marketing, Digital Marketing, Advertising, PR, Technology, Business Administration, Sales, Communications.
About Accenture
Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale. We are a talent- and innovation-led company with approximately 791,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. Our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities.Visit us at www.accenture.com
Equal Employment Opportunity Statement
We believe that no one should be discriminated against because of their differences. All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, military veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by applicable law. Our rich diversity makes us more innovative, more competitive, and more creative, which helps us better serve our clients and our communities.